Beloved Brands Leadership Learning Center - "Don't buy this jacket" A few years ago, Patagonia was trying to figure out how to handle Black Friday. They launched a campaign encouraging their consumers
Patagonia - Instead of shopping this Black Friday, come celebrate the stuff you already own. The following Patagonia stores: PatagoniaAustinTexas, Patagonia Boston, Patagonia Cardiff, Patagonia Chicago, Patagonia Denver, Patagonia Surf Bowery, Patagonia
![Should I Buy This Jacket: Social Implications of Patagonia's Commercialization and Consumption – JUST TRADE Should I Buy This Jacket: Social Implications of Patagonia's Commercialization and Consumption – JUST TRADE](https://justtradeplnu.files.wordpress.com/2014/04/patagonia-jacket.jpg?w=640)
Should I Buy This Jacket: Social Implications of Patagonia's Commercialization and Consumption – JUST TRADE
![Outdoor clothing company Patagonia donates entire $10m Black Friday sales to environmental organisations | The Independent | The Independent Outdoor clothing company Patagonia donates entire $10m Black Friday sales to environmental organisations | The Independent | The Independent](https://static.independent.co.uk/s3fs-public/thumbnails/image/2016/11/29/14/patagonia-company.jpg)